Google Search Changes For 2024. In 2022, we began tuning our ranking systems to reduce unhelpful, unoriginal content on search and keep it at very low levels. Google ceo sundar pichai announced that the company’s search engine will experience profound changes in 2025, specifically highlighting its capacity to engage with.

Google announced two sets of updates to search that are intended to surface more helpful content, while marking more things as spam. Google search unveils major updates powered by ai.